WORK EXPERIENCE
MODCLOTH, INC.
Retail Operations Department Manager
10/2016 - 08/2017
Austin, TX
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Contributed to the development, planning, and setup of ModCloth’s first permanent brick-and-mortar store, including the conceptualization and implementation of operational policies and procedures.
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Drove the offline retail and customer experience through hands-on leadership and the development of future store initiatives; Acted as product and subject matter expert to lead team members on the overall customer experience including brand, product, and visual standards. Managed team scheduling and training initiatives; Provided constructive feedback, resolved concerns, and took disciplinary action as needed.
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Led all product deliveries and product processing; Collaborated cross-functionally with Planning & Buying teams to analyze product performance, provide feedback, and develop strategies for future deliveries.
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Defined and implemented operational standards, product processing strategies, and inventory management best practices for future offline expansion.
MODCLOTH, INC.
Retail Operations Specialist, Visuals Lead
09/2015 - 10/2016
San Francisco, CA
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Supported the execution of the ModCloth “IRL” pop-up tour by opening temporary stores in: San Francisco, Austin, Washington D.C., Portland, Denver, and Pittsburgh. Contributed to the planning, setup/breakdown, inventory management, and leadership for each location. Exceeded sales goals for each event.
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Established effective partnerships with local staffing resources, and trained temporary staff to meet brand standards within limited timeframes. Led by example as Manager On Duty and facilitated consistent, exceptional customer experiences in fast-paced and high-trafficked environments.
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Represented brand as spokesperson on local news channels and social media outlets, including Facebook Lives.
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Brought the digitally native brand to life by collaborating with the corporate Visuals team on the execution of in-store merchandising stories and floor sets. Ensured store appearances and visual standards were consistent to the brand image.
AVENLE CLOTHING CO.
Assistant Merchandiser
06/2014 - 08/2015
Benicia, CA
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Researched trends and aided the buy plan process to select assortment that fit brand aesthetic and price point. Tracked metrics, contributed to pricing and marketing strategies, and interpreted web analytics to extract meaningful themes.
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Designed and installed sets for photoshoots, coordinated product styling on models and flat-lays, crafted product descriptions, and spearheaded the Blogger Collaboration Program with social media influencers.
WILKES BASHFORD
Luxury Retail & Visuals Intern
09/2013 - 01/2015
San Francisco, CA
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Collaborated with the Visual Director on window display concepts and installation, assisted prop creation, revamped in-store set-ups and fixtures, implemented product merchandising, installed vinyl signage, styled mannequins, aided fashion show productions and trunk show events.
VERBENA CHOCOLAT & MAISON INC.
Marketing Intern
05/2013 - 07/2013
San Francisco, CA
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Created promotional materials, contributed to visual merchandising strategies, acted as a brand ambassador at local pop-up shop presences, and represented the brand as a wholesaler at the San Francisco International Gift Fair.
POWELL’S SWEET SHOPPE
KeyHolder, Shift Lead
09/2011 – 04/2013
Berkeley, CA
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Oversaw the inventory management of multiple department lists as keyholder/assistant buyer. As shift lead: received and processed product deliveries, counted out cash drawers, executed visual merchandising, performed exemplary customer service, and trained new sales associates.
EDUCATION
ACADEMY OF ART UNIVERSITY
Bachelor of Fine Arts
Fashion Merchandising
San Francisco, CA
09/2012 - 05/2015
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Cum Laude
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Student Representative, 2014 - 2015
SKILLS
Oracle Inventory, Square Analytics, Microsoft Office, Excel, Apple iWorks, Google Drive, Adobe InDesign & Illustrator, Visual Merchandising, Window Displays, Styling, Set Design